Cineflix Media’s New Crime Drama Series Pure to Make U.S. Debut on Hulu - Cineflix Rights and Hulu broker first-ever SVOD deal -
Cineflix Media Inc. today announced that Hulu has acquired the exclusive U.S. streaming video on-demand rights to its critically-acclaimed new drama, Pure. Through the new deal, the series will air in the U.S. exclusively on Hulu.
Produced by Two East Productions and Cineflix and commissioned by CBC, the series stars Ryan Robbins (Arrow, The Killing), Alex Paxton-Beesley (Copper), AJ Buckley (CSI: NY, Narcos), Peter Outerbridge (Orphan Black, ReGenesis), and Oscar® and Golden Globe® nominee Rosie Perez (White Men Can’t Jump, Fearless). It recently premiered on CBC (Canada) #1 in its timeslot and more than doubled the ratings of the previous show to become CBC’s top new drama.
Pure is the story of a Mennonite pastor trying to protect his family and preserve his faith while battling drug trafficking within his community. Inspired by true events, Pure was created and written by Michael Amo (The Listener) and directed by Ken Girotti (Orphan Black, Vikings), with Cineflix Media Inc.’s SVP of Scripted, Brett Burlock and President, Peter Emerson serving as Executive Producers, along with Girotti and Two East’s David MacLeod.
The deal with Hulu was brokered by Cineflix Rights, the distribution division of Cineflix Media Inc., which holds exclusive distribution rights outside of Canada. Pure’s compelling plot and riveting performances have already drawn very strong interest abroad following its international launch at MIPTV.
“Pure started with an extremely unique, lean-in premise and has grown into a taut, compulsively-watchable crime drama,” said Peter Emerson, President, Cineflix Media Inc. “We could not be more excited about Hulu coming on board and look forward to its launch in the US. With Pure sold to Hulu and Marcella to Netflix, we see a bright and exciting future for Cineflix in the premium-scripted content space.”
Cineflix Media Inc.
Cineflix Media creates, produces, and distributes popular factual and scripted content for the global market with operations in Montreal, Toronto, New York, London, and Dublin. Producing approximately 200 hours of internationally appealing programming per year across a wide range of genres, and with a growing catalogue of 4,500 hours, Cineflix is behind some of the most highly rated TV brands.
Cineflix Rights, a division of Cineflix Media Inc., is one of the UK’s largest independent TV content distributors with a growing catalogue of more than 4,500 hours of popular content from some of the world’s most creative producers. Our diversified factual and scripted programs cover a wide range of genres including crime & investigation, documentaries & specials, history, factual entertainment, lifestyle, reality, science & technology, wildlife & natural history, as well as formats. Founded in 2002 and headquartered in London, Cineflix Rights has sales teams in the UK and North America.
For more information, please contact:
Mark Ogle at OH Communications for Cineflix Rights
+44 (0) 7789 981561
Director, Marketing and Communications, Cineflix Media Inc.
T: 416 504 7317 ext.732 | M: 416 993 6766